Today, Italian-based luxury brand Furla opened an official account on TikTok. To this end, Furla cooperates with 17-year-old celebrity Elisa Maino and has more than 5 million followers and 600 million views on popular social platforms. The project established an exclusive partnership with TikTok, and Furla and Maino both released special choreography with original music. By using the hashtag #furladance, this joyful dance challenge gives the community an opportunity to participate in the brand experience at a purely fun pace.
Not to mention, #furladance celebrates the facelift of Furla Metropolis, an iconic handbag, whose updated version has a circular shape and bright monochrome shadows. The new Furla Metropolis is also equipped with tonal ABS closures, specifically designed for the classic mini crossbody bag, and is also suitable for round styles with shoulder straps and top handles.
This handbag is a handbag suitable for this generation of young, creative and innovative people, and #furladance has been very successful. Exciting and unique challenges attracted many participants, such as influencers and fans, some of which were reposted on Furla’s official account.
Furla Metropolis marks another milestone in its evolution. The brand's style, creativity and inclusiveness have attracted the attention of millions of fans to celebrate the handbag's new product release and interesting choreography. In such a dynamic and vivid environment, you can discover thousands of different interpretations of #furladance in just a few seconds.
Furla Metropolis once again proved to be a small handbag with a distinctive personality.
You can buy the new Furla Metropolis here and check out #furladance on TikTok below!
Furlas Alberto Camerlengo on brand success – Italian spirit and millennial target audience In extending the scope of brand knowledge features to consumers’ fluency and flexibility, the two components of creative divergence have been incorporated into today’s global intellectual property business structure, and we have reason to believe that these knowledge features Temperament related traits. What I mean by flexibility is the ability to produce highly varying and qualitatively different ideas. Fluency refers to tools that generate a large number of related ideas. Upon closer inspection, I found that these two characteristics share certain characteristics in terms of consumer-brand interaction. furla sale Therefore, transitional mobility is considered to be the ability to fully switch from one reaction to another as quickly as possible in response to changes in consumer tastes and purchasing methods. One might think that products that score high on the ability level w...
Furla reshapes the next generation of brands Italian iconic brand reinvents the classics. furla sale furla sale furla sale furla sale What's in the logo? If you are an Italian traditional brand like Furla, then many things want to reassess your position in the market. Although most brands may look outside for inspiration, Furla conducted a survey inside the company and found the answer. Furla puts a perfect symbol on a symbol that represents the view of your company - the arch. “There is an archway at the entrance to Fondazione Furla. This is a symbolic point of view. You enter a new world and enter the world of Furla, all-inclusive, Furla loves you,” Alberto Camerlengo, CEO of the brand, told Furlasale in their interview. Com. Milan Fashion Week 2020 spring speech. Starting with the current Spring 2020 collection, you will find this new logo in Furla's range of accessories. The arched symbol is closed as its most famous style, such as handbags, cross...
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